Analyse the homepage for 2 E-commerce websites: including comparisons and features improvement

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We can see the logo of the company which can be useful to get to the homepage, there is also different sections such as music, prime video, new releases, toys and games.
On the top right corner you can see your products on your basket ready to check them out.
Middle section there is the "search" button this is helpful for the users to find the product they want.
and on the bottom section you have the "top deals" which you see the products with discounts and the current prices and reviews as stars.


The final section of the webpage you have the information from the webpage and their different branches, different regions and also the different paying methods you can use on the webpage as well as different sections which any costumer could find it helpful like "manage your content and devices", "costumer services", "accessibility".




We can take a look that we have almost the same sections as previous such as: the logo, the different subheadings, search buttom, prices, products images, simple and easy way to navigate through the webpage which engage with the costumer. 
the interesting feature is that you can not see any colorful fonts, because all the focus are on the products itself. 


    The features here are almost identical to the previous shown, we have the account section which helps the user to change or see their own profile, the contact apple section that help to approach any help related to their products.

References:

Apple Store Online (no date) Apple (UK). Available at: https://www.apple.com/uk/store?afid=p238%7Cs9Ao7HhYf-dc_mtid_187079nc38483_pcrid_661174814770_pgrid_15144742333_pntwk_g_pchan__pexid__&cid=aos-uk-kwgo-brand--slid--bran-product- (Accessed: 06 July 2023).

Today’s deals (no date) New Deals. Every Day. Available at: https://www.amazon.co.uk/gp/goldbox/?ie=UTF8&tag=googhydr-21&hvadid=606451811923&hvpos=&hvexid=&hvnetw=g&hvrand=6940888559899797577&hvpone=&hvptwo=&hvqmt=b&hvdev=c&ref=pd_sl_5f1ugjmyw2_e (Accessed: 06 July 2023). 

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