SEO

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Search Engine Optimization


What it is SEO?

SEO "Search Engine Optimization" is a tool that provide web sites to be more reachable and consider their keywords first listed. This type of software which collects information all around the world from all websites stored on a database and are performed by the search engine which are name spider or bot therefore when users perform a question the question is transferred to the search engine and the results will be shown to users in a sort of lists structure back to the user.

(Source: https://www.freepik.com/free-vector/seo-analytics-team-concept-illustration_25921169.)


How is SEO used?

The Search Engine Optimization can be used for a number of different porpuses, a good use must be done according to the following rules or tasks:
  • Using a strong lists which includes relevant keywords
  • Performing some a search, websites must be found by this point 
  • Liks should be counted and their keywords must be found 
  • Words that were previously not tested in the keyword analysis, should be found and listed
Having a good website design is an important factor that must be taken into consideration during the search engine optimization. For instance wheter using flash animations or any other special effect like pictures being animated are important to improve the appereance of the website but the down side of using a lot of animations is that it can not be index easily by bots. In a real sceneation websites must have simple structured content that can be indexed easily so therefore the imformation will be more easy and related to find.


References:

Author links open overlay panelNursel Yalçın a et al. (2011) What is search engine optimization: Seo?, Procedia - Social and Behavioral Sciences. Available at: https://www.sciencedirect.com/science/article/pii/S1877042810022901 (Accessed: 13 July 2023).

Free vector: Seo Analytics team concept illustration (2022) Freepik. Available at: https://www.freepik.com/free-vector/seo-analytics-team-concept-illustration_25921169.htm#query=seo&position=0&from_view=search&track=sph (Accessed: 13 July 2023).


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